Similes and Metaphors

Posted by Bill Rosenthal on Wed, Jan 16, 2013 @ 10:00 AM
We all learned about similes and metaphors in primary school, but do you know how they can make your presentations more engaging and effective? Do you know the difference between a simile and a metaphor?

Simile compares two things with at least one common trait, usually containing the words “like” or “as”, for example: “My love is like a red, red rose.” Exactly how it’s like a rose is up to the author.

Metaphor relates two things that may not have something obvious in common. A metaphor generally says something is something else, instead of comparing it: “This country is a shining city on a hill.” A country is obviously not a city—unless you live in Monte Carlo—but it makes a point.

Both help explain technical or controversial topics in language the audience can relate to emotionally.